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Healthcare Marketing In the New Health Care Environment ACA
Marketing in healthcare has similarities and differences to marketing in other sectors of the economy. By definition it is the analysis, planning, implementation and control of carefully formulated programs designed to bring about voluntary exchanges of values with target markets for the purpose of achieving organizational goals.
Live Wednesday, April 1, 2015 10:00 AM PDT | 01:00 PM EDT, Duration:90 Minutes

Modern Science & Ancient Wisdom Combine to Accelerating Personal Wellbeing & Transformation through Neuroscience
The highest levels of personal and leadership performance are associated with using the most highly evolved and complex part of the brain - the pre-frontal cortex - where "executive functions" occur. This "higher brain", however, has been proven to lie mostly dormant. Thus: We've all heard that we only use 10% of our higher brain's potential.
Live Tuesday, April 7, 2015 10:00 AM PDT | 01:00 PM EDT, Duration:90 Minutes

Physician Hospital Integration
The integration of healthcare organizations into systems has been going on for decades especially among hospitals. It began principally with the religious orders organizing their freestanding hospitals into a single organization usually a holding company and has proceeded in the past 2 decades to integration between physician organizations and hospitals and hospital systems. Some of these integration efforts have been sponsored or led by physician organizations such as the Mayo Clinic and others have been organized principally by hospital systems like Ascension. Both large and small organizations have been involved in this process and there have been many different approaches especially those related to merger, acquisition, joint operating agreements and others.
Live Tuesday, April 7, 2015 10:00 AM PST | 01:00 PM EST, Duration:90 Minutes

Writing Effective Policies and Procedures
Most organizations don't take the time to assure that their policies and procedures are effective. Meaning, the policies are followed, enforced, and most importantly, that the policies are read by the employees. Knowing how to create effective policies is a process, and usually involves more than one person. The process starts at the top of the organization and goes all the way through to the front line staff. Getting buy-in from administration and human resources are essential, but not enough. The policies have to be understood by every level of intelligence within an organization. Once a policy is written, you aren't done; getting a policy put into an employee handbook is really just the beginning of the process to ensure its effectiveness. This webinar will discuss the process most policies should take and what is critical to be included in every policy.
Live Wednesday, April 8, 2015 10:00 AM PDT | 01:00 PM EDT, Duration:60 Minutes

Issues with Risk Assessments for Cross Contamination of OSD Facilities
Oral Solid Dosage is the most difficult of the pharmaceutical processes to protect from cross contamination and the webinar will show why this is. The webinar will explore the typical processes used in Oral Solid Dosage. Equipment issues will be explored and critical issues outlined We will look at facility, HVAC and equipment issues.
Live Wednesday, April 8, 2015 10:00 AM PST | 01:00 PM EST, Duration:90 Minutes

2015 HIPAA Changes
This lesson will be addressing the major changes under the Omnibus Rule and any other applicable updates for 2015. There are an enormous amount of issues and risks for covered entities and business associates under Omnibus, first and foremost being the Feds have and increased budget and enforcement abilities using outsourcing.
Recorded View Anytime  Duration:90 Minutes



New HIPAA Compliance Audit Program - The New Audit Protocol and How It Affects You
In this session we will discuss the HIPAA audit and enforcement processes and how they apply to covered entities and business associates, and the new random HIPAA compliance audit program in particular. We will review the new audit processes and discuss what will be asked in an audit and how. Protocols and the questions asked at recent audits will be explained.
Recorded View Anytime  Duration:90 Minutes

New HIPAA Rules - Meeting Requirements for New Patient Rights and New Restrictions on Disclosures
New changes modifying the HIPAA Privacy and Security Regulations are going into place to meet the privacy and security mandates within the HITECH Act in the American Recovery and Reinvestment Act of 2009. The changes include establishing new rights for individuals as well as changes to the limitations on uses and disclosures. New requirements for patient access to records and requirements to notify individuals in the event of a breach are only two of the many areas affected in the new law, including new requirements for restriction and accounting of disclosures and increased enforcement activity.
Recorded View Anytime  Duration:90 Minutes

Revising the HIPAA Notice of Privacy Practices - Changes Required by September 23, 2013
The final amendments to HIPAA resulting from the HITECH Act are now in effect and compliance is required by September 23, 2013. The amendments require changes in several areas of operation, including health information management, marketing, fundraising, and security, and many of the changes will require significant effort to implement.
Recorded View Anytime  Duration:90 Minutes

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